Fred Flare Package

If you haven't heard of Fred Flare, you need to check them out. I have been obsessed with them since I stumbled upon them in 2008. Their offices are in Greenpoint, Brooklyn and I am in LOVE. With me graduating and all I really wanted to get their attention. I decided that instead of emailing my cover letter and resume, I would print both out on fabric and make it into a little soft book (in addition to a fun illustration) with eyelets and key rings. I also designed a fabric exclusively for them, which I used to cover the box that I put the soft book in and also on the back of all of the pages of the soft book. I wrapped it all up in some crafty brown paper and stuck a cute FF sticker on the front (that I also made, obviously). Take a look!!

I met with Keith from Fred Flare after he got it and he told me he was BLOWN AWAY (phew, what a relief!) We'll be working together on some awesome product developments for Fred Flare starting this summer. Can't wait!!