Mowgli Flag Plush Sign

I made this awesome flag for my all-time fave company Mowgli Surf run by my boyfriend Alex. Plush signs are one of my favorite things to make. They make me think of all of those amazing animal themed plush wall hangings from my childhood that for some reason fell out of style. If I ever have a moment to do something about it you bet I'll bring them back!

This plush flag is based off of a patch design I also did for Mowgli that embodies fun in the sun but with the colors switched around so the background wasn't black. Check out the process below!

Dyed sweatshirt fleece all ready to be cut out:

For the letters I size them on the computer and them print and cut them out. If they are too large I just tape them together.

Fun cutout fabric detail with the sweatshirt fleece. I find that this is the best fabric to work with because it has a bit more body and also doesn't fray.

For the background I used a jade linen fabric that I found, didn't even have to dye it! I cut out the shape and sewed it together with a back piece and a layer of batting which I then turned inside out...

Next I placed all of the cut out fleece letters and shapes to be sewn on

Detail of the placed shapes:

And then I got to sewing!

Look at me go!

Here's the final version hanging in the Mowgli booth at Agenda Las Vegas!

Downtown Photo Shoot with Linnea

I recently did another shoot with Linnea Bullion in downtown LA. The studio we shot in had a second level balcony so we had fun doing some birds eye shots. Definitely a favorite with tons of gems to pick from!

New Website Design

It was time for an upgrade! I wanted internet aficionados the world over to be able to go to Mokuyobi.com and have an easy user experience. I changed the design to be a more simple one page design separated into categories by bag silhouette. A menu at the top helps you to navigate the long list and brings you down to whatever product category section you select. When you click on an item it opens within the same page and when you scroll away from that product it collapses making it easier to keep browsing and not having to constantly hit the back button to return to the main page. The new checkout design lets you see all of the images of the product in your cart as you add them so you can overview your purchase. Give it a whirl!

Pop Up Promo Art

During our pop up at Space 15 Twenty Mokuyobi and Mowgli had a few musical events to bring people out. For these events myself and Philip from Mowgli made a series of posters promoting the musical guests. Our main poster which they put up to promote the event before it launched was drawn by Philip and colored and arranged by me showcasing some of the products that were available in the pop up. Check out all of the different events we had below...

Mowgliyobi: The Future of Surf

Mowgliyobi: the best of Mokuyobi and Mowgli combined! With our collaboration line we wanted to do something different (of course) that combined Mokuyobi's design with Mowgli's unique processes.  We all brainstormed together about ideas and pattern/color/shapes. I did a bunch of sketches for t-shirts and shorts and we edited the line down from there.

In addition to the clothes we did a collaboration backpack with an amazing spiral tie dye on nylon and turned it into a big pocket. For our branding I designed a logo which we made into a patch. See below for the entire process of sketches to finals! Available both at Mokuyobi and Mowgli!